Book Cover Design Secrets You Can Use to Sell More Books

Book Cover Design Secrets You Can Use to Sell More Books

Book Cover Design Secrets You Can Use to Sell More Books

Would you like to double your books sales and cut your marketing budget in half? Through rigorous testing and market research, Derek Murphy has discovered what colors, fonts, images and themes connect with readers from each genre. Improving your book cover even a little can make a huge impact on your book’s success. Discover how to make your cover stand out and capture reader’s heads and hearts.

Already have a book cover, but not sure if it’s good enough? Check out http://www.doesmy

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2 Comments

  1. 10 of 10 people found the following review helpful
    5.0 out of 5 stars
    The ‘On Writing’ for Cover Design, September 10, 2014
    By 

    This review is from: Book Cover Design Secrets You Can Use to Sell More Books (Kindle Edition)
    Starting out as an Indie author is daunting, and that’s AFTER becoming a capable pen monkey who can write a coherent paragraph. Being able to turn the scribbles into dinero is the second hat, and there’s sooo much ya gotta learn.

    People in the community with a lot more experience than I have stated that the most important… THE MOST I M P O R T A N T marketing tool is the cover. I had a handle on Photoshop coming into this gig, and thought I knew what I was doing. Nopers. I tried cover designers, and it didn’t work out so good for me. Not that they were bad, I simply didn’t have a clue what I was trying to do. I was that idiot that makes graphic artists tear their hair out. I had no background other than I knew Photoshop’s tools a bit. The principles of what makes a cover work were beyond me.

    I came across the author’s website about a year ago, and it was a revealation. As soon as this book got published, I grabbed it, and read it from cover to cover. (See the clever pun?)

    Fundamental concepts of graphics, marketing goals and audience responses, side by side comparisons between covers that work and don’t, and an explanation. This book does it all, and ends with solid references- good design outfits, good source websites for pics, and examples of fonts.

    When I began writing, I got ahold of King’s ‘On Writing’. It is a beautiful introduction to the craft from a master. Mr. Murphy’s book is a great companion to that work. Both Mr. King and Mr. Murphy take incredibly complex topics and engage the reader and teach powerful lessons.
    If you’re doing your own covers, get this book. If you’re trying to figure out what you need from a designer, get this book. In short, if you want to earn money from your writing, get this book! Two bucks. Sheesh! If you don’t, you got rocks in your head!

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  2. 5 of 5 people found the following review helpful
    5.0 out of 5 stars
    A Great Book With A Great Cover By A Great Cover Creator, September 17, 2014
    By 

    This review is from: Book Cover Design Secrets You Can Use to Sell More Books (Kindle Edition)
    That’s a lot of greatness, but I think it applies.

    Stumbling around on Amazon, I occasionally home in on a cover I think is exceptionally well-done. More than a few of those covers were created by Derek Murphy, so naturally I was interested in seeing what he had to say. (His BAD TIMES BOOK TWO cover is one of my all-time favorites.)

    I wasn’t disappointed. Not that I wasn’t annoyed by the author’s “tough love” at times, but considering his covers, he obviously knows what he’s talking about, so with a great effort I managed to set aside my ego and listen. I realized then that I was one of those authors who becomes emotionally entangled with my own covers – my “labors of love.” When you’ve put forty hours into a cover, laughing and sweating blood and tears along the way, it’s hard to retain a dispassionate perspective. But in the end, as the author wisely counsels, it’s about pleasing your readers. The tragic truth is that your much-beloved baby can still be excruciatingly ugly.

    Mr. Murphy takes his self-publishing advisory role seriously In this case, he even went so far as to set up a web site devoted to assessing book covers: http://www.doesmycoversuck.com. I placed some of my own covers there, and promptly had my butt handed to me. It was eye-opening, to put it mildly, to learn that a lot of people think my covers suck. But truth is my bottom line, so I count this information as invaluable (assuming that the voters there are representative of readers in general, which I do question).
    I would encourage anyone interested in having their covers evaluated by strangers to participate, and it would be cool to have some “normal” readers (non-authors) to contribute feedback there.

    In any case, this book (which I think has a great cover, incidentally) is an invaluable source of wisdom for authors seeking cover designers or attempting to design covers themselves. I would also encourage other authors to check out all of Mr. Murphy’s self-publishing books. Overall, I believe he is our best resource out there – and I say that having read some very fine books on the subject (I particularly recommend Sean Platt and Johnny Truant’s WRITE. PUBLISH. REPEAT, but Derek Murphy truly offers the most holistic approach to self-publishing that I’m aware of).

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